This month's President's Message is a quick recap and recording of the June 28 The Grounds Guys' Perspectives webinar.
In case you missed the June 28 systemwide webinar, here's a few of the topics and a link to view the full recording. Please note, there was a brief technical / audio glitch around the six-minute mark.
1. Review the Code of Values and Code of CARE.
2. People Like You franchisee referrals to promote Neighborly / Neighbourly opportunities.
3. System survey results and top priorities to build on The Grounds Guys' success.
4. Update on marketing objectives including website enhancements, online reputation, marketing creative and more.
5. Continuous improvement of franchisee field support and the exercise to define success for your business.
6. Use your P&L statements to make decisions to improve your unit level economics.
7. The Grounds Guys' Academy - sessions to enhance your business with higher-margin services: holiday/landscape lighting in July, snow school in August and pruning school / arborist in October.
8. A preview to other initiatives on the horizon including a point-of-sale system update, Net Promoter Score (NPS) and Listen360.
Click the link to view the June 28 systemwide webinar: https://youtu.be/lEMzNs9p1i8